After London and Rotterdam, the JD x Asics House arrives in the capital. For Paris Fashion Week, the two partners are unveiling their Paris pop-up on October 2 and 3, with the Asics Gel-Stratus taking center stage. Over the two days, JD Sport and Asics will also offer DJ sets, performances, creative workshops, and several activities open to the public.
The program kicks off on Friday, October 2, with an opening night featuring several DJ sets and performances by Kerchak and Ino Casablanca. The next day, the House will open its doors to the public with the talk “Move Through Life”, personalization workshops with Horah, and several interactive installations. Paris Gambit will also be present with chess tutorials and a tournament, while the Koni brand will offer coffee and matcha on-site.
The JD x Asics House Paris will open to the public on Saturday, October 3, from 10 AM to 6 PM, at 79 rue de Turbigo, located in the 3rd arrondissement. Entry will be free, subject to availability, with some activities requiring prior registration. A sneaker will also be up for grabs during the day.