Forget-Me-Nots continues its journey with Nike. After a first collaboration with Jordan on the Air Ship, the Tokyo-based concept store now secures a spot within the main line of the Swoosh. For this occasion, the Japanese brand reinterprets the Nike Total 90 Shox Magia, a hybrid silhouette that fuses the football heritage of the 2000s with the futuristic cushioning of the Shox.
Photo credits: @forgetmenots_official (Instagram)
Sharing a love for stories and a deep appreciation for Nike's archives, the concept store reveals two silhouettes that flirt with the technical DNA of the 2000s: a bold hybridization between the sturdy Nike Total 90 and the futuristic cushioning of the Shox. Chrome heel. Structured bubble. Mini-Swoosh. Every detail highlights a sculptural gesture true to Forget-Me-Nots' minimalist approach.
Photo credits: @forgetmenots_official (Instagram)
The project is completed by a lace collection, designed in the same spirit: feminine and retro. The collaboration will be available starting June 13 on Forget-Me-Nots, while a release is also scheduled for June 20 on Nike SNKRS and at select retailers. Be quick, though!