Latest New Balance news
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Grey Days 2026 : How New Balance Turns Grey into a Manifesto
At New Balance, gray isn't just a trend, it's a signature. Every year, the Boston brand reminds us of this with its Grey Days, an event that has become unmissable, where the colorway transforms into a true cultural expression ground. Launched on April
7 May 2026
4 minutes
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News
Joe Freshgoods Reinvents the New Balance 1890
Joe Freshgoods is back after four months of silence with a teaser for the New Balance 1890. Bright orange and red hues with black and yellow details mark a new chapter in his NB partnership.
3 April 2026
3 minutes
Sneakers
New Balance reinvents running with its Abzorb 2000
Bringing back a model from its archives and giving it a new lease on life. If there is a brand that loves to revive its ecosystem, it is indeed the Bostonian one: New Balance. This year, the American equipment manufacturer expands its catalog with a
9 February 2026
4 minutes