A few months after officially announcing her long-term partnership with Nike, Lisa takes her first steps alongside the Swoosh. Following a campaign featuring the Air Max 95 Pink Foam, the Blackpink member now becomes the face of the return of the Nike Moon Shoe OG. This silhouette is directly linked to the brand's beginnings, already reinterpreted by Jacquemus in 2025, and is now returning in a version close to its historical design.
Photo credits : @nike (Instagram)
Created in 1971, the Moon Shoe is one of the first shoes developed by Bill Bowerman for track running. The model is notably associated with the early experiments of Nike's co-founder around the Waffle sole, designed to improve runners' grip and later became one of the signatures of the brand's early running shoes. With this new version, Nike returns to the lines of the original model while repositioning the silhouette for everyday use.
To support its launch, Lisa appears in the new Nike campaign, continuing a partnership that is set to expand into several projects over the coming years. The Nike Moon Shoe will be available starting October 1 on Nike. Expect to pay €100.