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Nike Cryoshot : football steps off the field with seven collaborations
The field is no longer enough. This summer, the Swoosh is set to blur the lines with the arrival of a new model: the Nike Cryoshot. Developed with the Nike Sportswear branch, this silhouette draws from the football archives and continues a narrative
28 April 2026
5 minutes
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Désiré Doué Launches Nike Atelier with the Merc Premium
Nike launches Nike Atelier, a bespoke athlete program. Désiré Doué fronts the capsule with the Merc Premium, a technical wool jacket and matching shorts. The Merc Premium drops in early July 2026.
14 June 2026
2 minutes
News

Paris, at the heart of the Fashion Week pop-ups
The curtain rises for the first Paris edition of Spring - Summer Fashion Week 2027. From June 24 to 28, retailers are once again promising some amazing collaborations. Let’s take a closer look at the sneaker events that will energize the catwalk
22 June 2026
5 minutes