Nocta and its Mystery Box: what do they really contain ?
On the occasion of Black Friday, Nocta launches its Mystery Boxes with rare and unique pieces to discover.
Imagine a Black Friday where you never quite know what you will receive, where every purchase is a surprise. This is exactly what Nocta, the brand co-founded by Drake, offers with its Mystery Boxes. At a time when brands are multiplying discounts, Nocta has chosen a different approach: mixing play, rarity, and exclusivity. While each box has a guaranteed minimum value of €50, it is mainly the mystery content that attracts: four levels of boxes, each with its own items, and a random mechanism that transforms the purchase into an experience.
Each Mystery Box works like a lottery. Therefore, buying multiple boxes increases the chances of receiving higher-level pieces. Nocta does not just sell clothing or sneakers: the brand also provides access to unique pieces. From the Drake prototype to limited editions, each box offers the chance to get your hands on a Nocta-signed Grail starting Thursday, November 27 at 9 PM.
Four Mystery Boxes, four experiences
Headlining: a box that gathers more than 40 rare items related to Drake himself. Prototypes, samples, pieces designed for photo shoots, tours, or simply for his personal use. Particularly exclusive, the box contains pieces that are unlikely to be found elsewhere. Obtaining a piece from this box means getting a fragment of Nocta's history.
The second Box opens the door to a more intimate universe: the Friends & Family items. Initially reserved for Drake's close ones or the brand's collaborators, these have never been put on sale. On the agenda: exclusive puffer jackets, Gore-Tex jackets, graphic t-shirts, boards. That's not all, the box contains two limited versions of the Nocta Glide: the Glide Green or the Kentucky Blue.
The third box, on the other hand, plays on exclusivity. It gathers sold-out and highly sought-after items. On the sneaker side, it includes five models of the Hot Step 2, from Eggplant to Safety Orange, passing through Tropic Yellow or the minimalist Rattan. Three Nocta Glides are also included while the Nocta x Air Force 1 Low comes in the Pink colorway. The box includes some collaborations, such as with l’Art de l’Automobile or Swarovski.
Finally, the last box represents the entry into the Nocta universe and contains the brand's new packs, as well as basic items: puffer jackets, long sleeves, joggers, shorts. Classics like the first signature silhouette of Drake, the Zoom Drive, or the Air Force 1 Love You Forever are also present.
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