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Paris, at the heart of the Fashion Week pop-ups
The curtain rises for the first Paris edition of Spring - Summer Fashion Week 2027. From June 24 to 28, retailers are once again promising some amazing collaborations. Let’s take a closer look at the sneaker events that will energize the catwalk
22 June 2026
5 minutes
News
With Quai 54, streetball is back in Paris
16 elite teams. 15 high-level matches. 1 supreme title. The largest streetball tournament in the world is back in Paris, from July 10 to 12, for a new edition set in a unique backdrop: at the foot of the Eiffel Tower. Over three days, the tournament
18 June 2026
2 minutes
News
Sneakers
Shai Gilgeous-Alexander officially joins Nike Basketball
It's now official: Shai Gilgeous-Alexander joins the Nike Basketball family as a signature athlete. The announcement was revealed by the player himself on his social media through a logo that transitions from the Converse universe to the Swoosh, befo
16 June 2026
2 minutes